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Cuervo De Mayo - Mexican Tequila

Cuervo De MayoIssues: To target a market that is difficult to reach. Most traditional media have little ‘street credibility’, and lots of wastage. Getting product to the target market is virtually impossible.

Brief: Target young people who were out for the evening to enjoy themselves. To revue a number of locations in the outer London area. To find suitable routes and venues. To make the promotion work hard.

Result: Flexibility on dayparts so that efficiency was assured. The strategy was to sample outside night clubs and popular bars using super 6 sheet cabs in key locations. Providing free rides in high-traffic areas.

We covered a number of individual venues during the event which also helped build the whole promotion. Sales rocketed!

Our Clients

Runner’s Needs & Cycle Surgery

Runner’s Needs & Cycle Surgery

We have run regular campaigns to open new stores for both Runner's Needs and Cycle Surgery over the last 3 years using Pedicabs and illuminated Adboards for branding awareness in and around the key locations close to the store giving out leaflets, promoting events such ...

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20 Century Fox

20 Century Fox

Rivett Media was approached by the Outdoor Agency for 20th Century Fox to run a media campaign in Central London’s Soho area. This was a 4 week campaign with  30 fully branded London Pedicabs promoting special pack of DVD releases  leading  up  to Christmas. Leafl...

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Npower

Npower

  Npower, the energy giant who sponsor the 20/20 cricket series, enlisted our services to run a high profile branding awareness campaign that had an eco friendly theme or twist to it. They wanted to get the carbon neutral kudos that all large corporates are striving to achieve and at the same...

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Specialized

Specialized

Rivett Media was tasked with organizing the outdoor media sector for the opening of the new specialized store in London’s bustling Covent Garden. We were tasked with providing a complete media mix Pedicabs Peleton Riders (Branded specialized two wheeler bikes) Promo girls The promo gi...

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FT refresh 2014

FT refresh 2014

The new look Financial Times Launch… The Financial Times has launched a new-look paper, a better paper for the modern age. The new layout makes it easier to navigate through the news you need to know. The FT needed to get this message out on a large scale and came to Rivett Media to put a pla...

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Tesco’s

Tesco’s

For one week during May and for 15 days in August/September 2008, Tesco engaged us to provide Pedicabs to promote store concepts at the opening of new stores. Three Pedicabs were used for each of the two store openings to give free rides to customers whilst building image awareness.  Pedicabs ...

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Waitrose Glasgow - 2009

Waitrose Glasgow - 2009

Waitrose Glasgow was booked through their outdoor agency Bugle Communications to cover the launch of their new flagship store in Byers Road Glasgow - their first in Scotland Waitrose were initially unsure whether Rivett Media Pedicabs would fit with their image but 1 hour into the promotion th...

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City Wonders

City Wonders

City Wonders are a large Italian tour group who run walking tours in multiple European Cities. They needed a novel, Green Carbon Neutral way to transport their clients from Buckingham palace to Kensington Palace. I was contacted by Gill Harvey who runs the sales/operations teams in London. Sh...

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FT Wimbledon 2015

FT Wimbledon 2015

Our super promo team ran the most successful Wimbledon tennis campaign yet and signed up 140 people with full FT subscriptions over just 4 days at the prestige’s SW19 venue. The team were tasked with working at both the main entrance of the lawn tennis Club to attract fans lining up to go int...

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International Herald Tribune

International Herald Tribune

Since 2008 we have run high profile distribution campaigns in London's City & West End locations. Our brief has been to distribute to a affluent target audience of both international and London business people. These campaigns have been a big success and brought increased awareness of the...

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Focus

Focus

Rivett Media was approached by Karen Nunn, Marketing Director for Focus Energy Drink. Karen tasked us with producing a novel and effective format to run a branding campaign for Focus at the Flora London Marathon. Well, we did just that. We ran 20 fully branded pedicabs that circumnavigated the ke...

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Zebrano Bars

Zebrano Bars

Zebrano Bars are located in the bustling Soho area of London. They are a very successful and popular chain that provide superb cocktails, food and music and are open late until 3am. Zebrano needed to get more people coming in during the quieter periods of the evening and also a quick and easy ...

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Orange

Orange

A media awareness campaign in the London’s West End to promote the 50% discount rate on Orange top ups was a runaway success. 30 fully branded Pedicabs were used over a four week period to make young people aware of this fantastic not to be missed offer and as part of the package we gave...

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Snow & Rock

Snow & Rock

We have run regular campaigns for Snow & Rock to promote new store openings or assist with end of season sale promotions using pedicabs and our new state of the art illuminated adboards. We were asked to run a 2 week campaign in Holborn to promote a relocation sale. This was so succe...

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Burger King

Burger King

Burger King wanted to find a novel and effective way to promote their 99p offers on burgers in the centre of Cardiff. We came up with a great idea of running 12 fully branded Pedicabs between the three Burger King Restaurants giving free lifts to people too and from the restaurants. This was a hug...

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Testimonials

Veuve Cliquot

Veuve Cliquot

    We are always looking for new ways to refresh Veuve Cliquot’s involvement in The Season; London Pedicabs have produced a first-class promotional vehicle. We are very pleased with the vehicles and particularly their drivers,who were helpful, intelligent, and hard working - Julian Walford, Managing Director, Large Smith Walford

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DHL

DHL

  The company was faced with real environmental issues that would not disappear. Rivett Media came up with the goods. They are creative and efficient and we have now worked well together for a number of years.   - Wayne Josh, DHL

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Financial Times

Financial Times

  The Financial Times have been working with Rivett Media for several years to support UK subscription sales.now but more recently have been using the team for direct field sales of the FT In a straight test with another experienced field sales operation the Rivett Media team won hands down and have since proved to be a valuable p...

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City Wonders

City Wonders

  Graeme, now we have come to the end of our first season working together I wanted to thank you for helping to make our tours a great success. Your excellent organisation skills and prompt responses to requests and changes helped us immensely in setting up our product and delivering the high standards expected of our brand to our customers...

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Coty(uk)

Coty(uk)

  Thank you very much for your help in our recent launch campaign. We appreciate your professionalism throughout the campaign and your adaptability to accommodate all our last minute changes. We would highly recommend your agency.   - Natalia Stathopoulou, Brand Manager, Marc Jacobs & Vera Wang, Coty Prestige UK

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International Herald Tribune

International Herald Tribune

Rivett Media have successfully planned and executed a number of sampling operations in London on behalf of the International Herald Tribune. I have been particularly impressed with their knowledge, flexibility and attention to detail. It has been a pleasure to deal with such a professional organisation. They have been incredibly fast an...

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Nurofen

Nurofen

Virgo Health  PR was tasked with delivering a campaign that would guarantee 360 degree noise around the launch of Nurofen Express. A crucial part of this was creating a memorable experience for consumers that would reinforce the brand proposition. Rivett Media helped bring this to life with a highly visible campaign that ensured we real...

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